A branding agency for Australian businesses.
Mellon builds brand identities for businesses in Sydney, Melbourne, Brisbane, Perth, and across Australia: strategy, logo and visual identity, a brand manual, and a corporate presentation.
Start a projectHow a branding project runs.
We work from the business outward: what it sells, who buys it, and where the brand has to show up.
Brief
We learn the business and its customers, and agree the job the brand has to do.
Position
We decide how the business should be positioned and how it should sound.
Create
We design the logo, colour, typography, and imagery as one identity and check it on real applications.
Record
We write the brand manual so anyone applying the brand, in-house or at another agency, gets it right.
Apply
We build the corporate presentation and apply the identity to your first materials.
What a branding project covers.
A project can include:
Brand strategy
Positioning, voice, and the idea the identity is built on.
Logo and visual identity
A mark, colour palette, typefaces, and imagery that work together.
Brand manual
A document that sets out how the identity is used, with examples.
Corporate presentation
A deck in your brand for clients, partners, and investors.
What you can expect from us.
Strategy that shows up in the design
The positioning we agree is the test every design choice has to pass.
One identity across every touchpoint
From a website to a printed proposal, the brand reads as one business.
A manual your team can follow
Plain instructions and examples, so the brand stays consistent as more people use it.
Planned around the time difference
Sydney and Melbourne are 4.5 to 5.5 hours ahead of India, depending on daylight saving, so we agree call times that work for both sides.
Frequently asked questions.
Are you based in Australia?
Mellon is a design agency based in India. We work with Australian teams over video calls and shared files.
What is the difference between a logo and a brand identity?
A logo is one mark. A brand identity adds colour, type, imagery, voice, and the rules that keep them consistent.
Do you work with businesses outside Sydney and Melbourne?
Yes. The work happens over video calls and shared files, so your location does not change how we run the project.
Can you rebrand an existing business?
Yes. We begin with what the current brand does well and where it falls short, then decide what to keep.
What do we get at the end?
The identity system and the brand manual, plus a corporate presentation if you asked for one.
How much does branding cost in Australia?
A research-led identity typically falls between A$7,200 and A$18,000. A full project with strategy, identity, and a brand manual runs from about A$18,000 to A$45,000. We fix the fee after a short call.
Get a quote.
Tell us about your business and what the brand has to do. We'll scope a fixed fee with you and reply within one business day.