Paid advertising on Google and Meta, run by the team that makes the ads.
We plan your paid advertising, run it on Google Ads and Meta, and make the creative and copy ourselves, so the ads, the landing page, and your brand all say the same thing.
What's included
- Advertising strategy: goals, audiences, channels, and budget split
- Google Ads campaigns, including YouTube and website banner ads
- Meta ads on Facebook and Instagram
- Ad creative and copy written for each placement
- Conversion tracking and reporting you can read
- Ongoing management and optimization
What we don't do
- Ad spend, which you pay to Google and Meta directly
- Guaranteed sales, leads or return on ad spend
- Video production for ads
- Website or landing page build
- Platforms beyond Google, YouTube and Meta, unless agreed
How we work
Strategy
We agree the goal, the audience, and what a good result looks like, then choose the channels and split the budget.
Setup
We set up the accounts, conversion tracking, and campaign structure so results can be measured from day one.
Creative
We design the ads and write the copy for each placement, in your brand.
Launch
We launch with a focused set of ads, so there is something to learn from before spend scales up.
Optimize
We review results, cut what isn't working, expand what is, and report in plain language.
What it costs
Three ways to scope it, with a fixed price agreed before we start. Here is how each compares with what agencies typically quote.
Starter
One platform, one or two campaigns.
- Mellon
- $540 – $1,100 per month
- Typical agency
- $600 – $1,200 per month
- Typical timeline
- Month to month
Request thisWhat you get Mellon Typical agency Account and campaign setup Included Extra cost Management on Google or Meta Included Included Ad copy and creatives Included Extra cost Monthly report Included Included Growth
Best for scalingGoogle and Meta together, with creatives and copy.
- Mellon
- $1,100 – $2,700 per month
- Typical agency
- $1,200 – $3,000 per month
- Typical timeline
- Month to month
Request thisWhat you get Mellon Typical agency Google Ads and Meta management Included Included Ad creatives and copy Included Extra cost YouTube and banner ads Included Extra cost Conversion tracking setup Included Extra cost Fortnightly optimisation Included Not included Scale
Multi-channel campaigns with full creative production.
- Mellon
- $2,700 – $7,200 per month
- Typical agency
- $3,000 – $8,000 per month
- Typical timeline
- Month to month
Request thisWhat you get Mellon Typical agency Strategy across all channels Included Included Creative production: static and video Included Extra cost Landing page recommendations Included Extra cost Weekly optimisation Included Not included Monthly strategy call Included Not included
Prices are in SGD, before tax, and show the usual range for each scope. Agency figures are typical ranges from published 2026 pricing guides. Your quote depends on screens, pages and complexity.
Frequently asked questions
Which platforms do you run ads on?
Google Ads, which covers search, YouTube, and website banner ads, and Meta ads on Facebook and Instagram.
Do you make the ads as well as run them?
Yes. We design the creative and write the copy, so the ads, the landing page, and your brand look and sound like one company.
Do we need a landing page?
Ads work best when they lead somewhere built for them. If you don't have a page yet, we can design and build it as part of web design.
How do you report results?
We set up conversion tracking first, then report what the ads cost and what they produced, in plain language.
How long before we see results?
It depends on the platform, the budget, and how much there is to test. We'll tell you what to expect when we scope the work.
How much does it cost?
Management is a monthly fee scoped to the platforms, the number of campaigns, and how much creative you need. The ad budget itself is separate and set by you. We scope the fee with you after a short call.